Using hand-picked Shankar cotton from India, Yoshii Towel Company has developed a loosely-twisted amaori thread to make towels of unrivaled absorbency, even when brand new. After repeated washing they never become stiff, instead getting softer and fluffier over time.
Yoshii Towel Company, located in the city of Imabari in Ehime Prefecture, has been producing high-quality towels in Japan since 1957. They harness the inherent qualities of cotton to make towels that are extraordinarily soft, highly absorbent, and quick to dry. From weaving to final production, all stages of manufacture take place at cooperative factories in Imabari.
Dimensions: 63 x 130 cm
Material: 92% Cotton 8% Linen
Designer: Maho Ukai